Something exciting is coming — join the waitlist 💛Created for the UAE weatherFun on the outside, clean on the insideSkin so clean it snapsFor our magical onesGentle everyday formulasSomething exciting is coming — join the waitlist 💛Created for the UAE weatherFun on the outside, clean on the insideSkin so clean it snapsFor our magical onesGentle everyday formulas

The never-ever list: what's NOT in FOMO

September 23, 2026

What we leave out matters as much as what we put in. You'll never find these in a FOMO formula:

Sulfates (SLS/SLES) — harsh cleansers that strip young skin
Parabens — preservatives we'd rather skip
Phthalates — hidden in many fragrances; not in ours
Chemical UV filters — our SPF is 100% mineral
Drying alcohols — moisture-thieves, banned from the lab
Mineral oil — we use plant oils and squalane instead

Over 2,000 questionable ingredients didn't make the cut. What's left is clean, vegan, and made for growing skin.

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